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NRCC Audit: It’s everyone else’s fault
The National Republican Congressional Committee's internal audit, which was leaked to Politico last Friday, is required reading for anyone who cares about the state of the Congressional GOP. Politico’s main takeaway was the audit’s advice to “avoid the party brand,” but they missed the deeper problem the audit revealed – that the NRCC’s head is still firmly planted in the sand.
The NRCC is one of the party’s cornerstone political institutions and it’s badly in need of reform. After such a disastrous ’06 cycle and the debacle of three straight special election losses in very solid Republican districts it’s clear that the committee needs a serious house cleaning. The tragedy is that while the NRCC has shown in the past it knows how to win, they're now badly, perhaps fatally, off course. This audit shouldn't inspire confidence in incumbents or challengers.
The NRCC’s audit makes three key claims…
1) It’s not our fault, the candidates were flawed!
2) It’s not our fault, the candidates’ tactics and strategies were bad!
3) It’s not our fault, traditional Republican messages just didn’t work!
…and none of these claims hold up:
1) Let's be political realists: It’s the NRCC’s job to play in primaries when one candidate will be a clear disaster. It's their job to encourage people who can run competitive races and win to step up to the political plate. In these hardcore GOP districts we should be able to find winning candidates, even in 2008.
2) The NRCC plays a massive role in picking campaigns’ consultants and strategy. You've all heard the stories. "You can choose whoever you want for mail or media or phones or polling... but unless you pick so-and-so we're very concerned for the outcome of your campaign and we might not be able to be as helpful." But of course, when the campaigns run by their hand picked staff and strategists lose, the campaigns' strategic blunders are the candidate's fault.
3) If “traditional Republican messages” are so bad then maybe the NRCC shouldn’t have used them for their IE campaigns in all three districts. Many of the pieces they ran in these campaigns looked like they came straight from 1998, not 2008.
This is a problem too important to be whitewashed. The NRCC is facing an existential problem here: the donor community is going to have a tough time signing checks to the committee in the coming months if by their own admission they've lost the power to win races and have made it very clear they aren't going to change.
A final note. I’ve heard scores of stories about NRCC corruption, shenanigans and strategic blunders over the years, some of which I’ll be writing about. If you’ve got any of your own, post them in the comments section.


Comments
Yup, they have their collective heads in the sand alright.
Most especially regarding the traditional republican message. Maybe they should start by reading the 2000+ comments on their own blog. Hint, hint: there's a theme there and it's about the traditional republican message.
http://blog.nrcc.org/comment.cfm?entry_id=400
The hardest thing to do
It seems like there is alot of talk on sites like this about what is wrong with the party and the direction that the party is going. This shows that there are those who have taken a look in the mirror and have seen the mistakes that have been made. But, for others in the party the hardest thing for them to do seems to be taking a long look in the mirror and ask the tough questions. People in the upper echilons of the party may not like what they have to heasr; but, they need to hear it.
In regards to the NRCC's claim that it is the candidates fault I am going to call BS! At this point in time the party does need to be out there recruiting the best canidates they can. We need to be being as efficent as possible since our funds are tight and our brand is broke. There can no longer be maringal candidates who bring with them baggage. We need reform and candidates who will help save the sinking ship.
So, hopefully the senior leadership will ask the tough questions and take a good long look at themselves in the mirror.
Traditional Conservative/Republican Message
This works, as the Democrats who won ran campaigns "talking" conservative - pro-life & pro-gun - better than the Republican candidates. These are conservative districts, & the Democrats have been successful in 2006 & these special elections by running as conservatives.
This is correct
The Dems have been very, very effective at this. Running on cultural conservative issues while being very, very liberal on economic and, often, security issues.
There is nothing inconsistent or new in the NRCC's advise
It is the same political strategy that has guided many professional politicians from both parties over the past twenty years..."It doesn't matter what your political philosophy is if you don't win the election". This is the same strategy John McCain has been following his entire political career.
Both the Republican Party as well as the Demorcatic Party have largely been bought out by corporate interests whose only real objective is to win. They don't invest in losers, or at least they try not to. So the goal for them is not to lead, but to win.
This is why I have been advising all those who believe it is important to support John McCain in this election not to vote for him. Sure, this election is important, but not as important as the next six elections. It is to those elections we must begin the fight now to win. And we will win those elections if we don't follow the NRCC's advise, but instead, hold up your values as a bright beacon, shinning in the political darkness for those seeking the right path. All we need do is show leadership now.
ex animo
davidfarrar