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McCain Beating Obama on YouTube
Not all is lost for McCain's eCampaign. Silicon Alley Insider reports the "Obama Love" and "Pump" web ads have helped McCain to beat Obama lately in YouTube views:
To get a sense of how rare this is, McCain has beaten Obama on just two other days in video views since the campaign began: February 11, 2008 and November 29, 2007, according to TubeMogul. Thanks to his clever and aggressive use of video and obvious appeal to the YouTube generation, Obama has owned Web video: His clips have been watched 56 million times since the campaign began; McCain's have been watched 4.5 million times.
But McCain's team seems to be figuring out Web video. Or at the very least, they're having a good week, according to TubeMogul.
The videos use two issues that run well with conservatives: liberal media bias and more drilling. I think much of the viewership is from the conservative base who is coming to McCain.
We still haven't seen an over-arching theme from Team McCain but I'm getting confident they'll do an admirable job if/when they develop it.
[via HotAir]
- Sean Hackbarth's blog
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